Tips for Growing Your Business With Email Newsletters
The key to success with email newsletters is your email mailing list, and email mailing lists “are one example where bigger is usually better” says Linsey Knerl. So because your first concern is getting the potential customer’s email, you have to make it easy for them to give it.
These three tips for building your email mailing list are extracted from her article, 8 Ways to Grow Your Business With Email Subscriber Lists.
- 1) Just ask for their email and maybe a name. Nothing else.
- 2) Put your email mailing list sign up on every page of your website.
- 3) Give them something for signing up, such as “a discount on your product or service, an ebook, free samples, or entrance into an exclusive giveaway.”
Be sure to read Linsey’s article linked above for more; she really has a sensible take on how to increase your email mailing list subscribers.
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